Client: Swarovski Crystal Stores

Project Description:

Locations:

• 70 stores in 34 states

Scope of Work:

• - 10 stores are selected each month
• - 10 displays are selected each month to be photographed
• - Visit all 10 locations unannounced to complete the 10 required pictures in 1 week
• - Name all pictures using the given format
• - Upload all pictures for Swarovski's review on the TouchPoint 360 web site

Project Type:

• Mystery Shop Photo Audit

Channel:

• Retail - Jewelry

Results:

• The TouchPoint team has completed 2 months worth of Swarovski audits. We have taken quality pictures that allow the Swarovski team to review and determine if the stores are following the company directives.